Challenge
Small support teams live in shared inboxes. They wanted ticket structure without losing the plain-email workflow customers expect, no web-form hoops, no broken threads.
Email-threaded helpdesk, SendGrid, parsing, and mail threads that stay intact.
Email-first ticket management at 7Span, inbound mail parsed, routed, and replied to as threaded conversations.
Small support teams live in shared inboxes. They wanted ticket structure without losing the plain-email workflow customers expect, no web-form hoops, no broken threads.
Built an email-first ticketing engine: inbound mail is parsed, auto-assigned by metadata rules, and threaded with the original customer. Replies from the agent dashboard go out as plain email so Gmail and Outlook keep everything threaded. Microsoft OAuth secures agent authentication.
Customers never leave their inbox, agents get real ticketing, and threads never fall apart, the best of both worlds.